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        <channel>
            <title>Year Dot: Tom Mursell</title>
          <language>en-gb</language> 
          <link>http://www.yeardot.co.uk/whoweare-12/tom-mursell.html</link>
          <copyright>&#x2117; &amp; &#xA9; 2009 So Television</copyright>
          <itunes:subtitle>Year Dot: Tom Mursell</itunes:subtitle>
          <itunes:owner>
            <itunes:name>Channel 4</itunes:name>
            <itunes:email>yeardot@channel4.co.uk</itunes:email>
          </itunes:owner>
            <itunes:image href="Tom is one of fifteen young people taking part in Year Dot: a ground-breaking project from Channel 4. About to embark on what he hopes will be 'the first year of the rest of his life', Tom will be regularly updating his stories through blogs, messages and videos while we'll be following and filming him over the coming year to see how he gets along. Tom is a young entrepreneur aiming to help young people like himself who don't want to go to university. Get his regular film updates here and join his story online at www.yeardot.co.uk" />
          <itunes:category text="TV &amp; Film"/>
          <itunes:author>Channel 4 Education</itunes:author>
          <description>Tom is one of fifteen young people taking part in Year Dot: a ground-breaking project from Channel 4. About to embark on what he hopes will be 'the first year of the rest of his life', Tom will be regularly updating his stories through blogs, messages and videos while we'll be following and filming him over the coming year to see how he gets along. Tom is a young entrepreneur aiming to help young people like himself who don't want to go to university. Get his regular film updates here and join his story online at www.yeardot.co.uk</description> 
          <itunes:new-feed-url>http://feeds.yeardot.co.uk/YearDotTomMursell</itunes:new-feed-url>
          
          
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Business brainiac</title>
            <itunes:subtitle>Tom's had an education and a half this year. Having made the last-minute decision not to go to uni, setting up his own online empire and challenging governmental stereotypes on non-graduates, he's gone from naïve new start to earning (some) bucks businessman.  </itunes:subtitle>
            <itunes:summary><![CDATA[Tom's had an education and a half this year. Having made the last-minute decision not to go to uni, setting up his own online empire and challenging governmental stereotypes on non-graduates, he's gone from naïve new start to earning (some) bucks businessman.  ]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-10-08.mp4" length="17902251" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-10-08.mp4</guid>
            <pubDate>Sat, 28 Nov 2009 00:00:01 GMT</pubDate>
            <itunes:duration>00:00:00</itunes:duration>
            <itunes:keywords>Tom Mursell, final film, subject_business, subject_video</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>It's business time...</title>
            <itunes:subtitle>Tom signs a big money deal with the Open University and plans a stylish revamp of the NotGoingToUni site.</itunes:subtitle>
            <itunes:summary><![CDATA[Tom signs a big money deal with the Open University and plans a stylish revamp of the NotGoingToUni site.]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-06-03.mp4" length="28141340" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-06-03.mp4</guid>
            <pubDate>Wed, 03 Jun 2009 00:00:01 GMT</pubDate>
            <itunes:duration>00:03:23</itunes:duration>
            <itunes:keywords>Tom Mursell, business, meeting, open, university, graphics, celebrate</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Twitter</title>
            <itunes:subtitle>Tom is all about social networking and his latest obsession is Twitter. He's taking part in an important education debate in London and is tweeting at every opportunity to keep you guys updated on the events of the day…</itunes:subtitle>
            <itunes:summary><![CDATA[Tom is all about social networking and his latest obsession is Twitter. He's taking part in an important education debate in London and is tweeting at every opportunity to keep you guys updated on the events of the day…]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-04-14.mp4" length="23629829" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-04-14.mp4</guid>
            <pubDate>Tue, 14 Apr 2009 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:51</itunes:duration>
            <itunes:keywords>Tom Mursell, Twitter, subject_media</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom's ExCel Exhibition Part 2</title>
            <itunes:subtitle>As bus loads of school kids descend on Tom’s exhibition stand, his business partner Spencer is after a vote of confidence from the elusive Mayor of London. </itunes:subtitle>
            <itunes:summary><![CDATA[As bus loads of school kids descend on Tom’s exhibition stand, his business partner Spencer is after a vote of confidence from the elusive Mayor of London. ]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-01-22.mp4" length="28415660" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-01-22.mp4</guid>
            <pubDate>Thu, 22 Jan 2009 00:00:01 GMT</pubDate>
            <itunes:duration>00:00:00</itunes:duration>
            <itunes:keywords>Tom Mursell, ed excel, part 2, subject_media</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Radio 4 recognition</title>
            <itunes:subtitle>Tom's business attracts the interest of Radio 4's 'You and Yours' programme... After his Sky News exposure, he's well versed on how to deal with life in the limelight...</itunes:subtitle>
            <itunes:summary><![CDATA[Tom's business attracts the interest of Radio 4's 'You and Yours' programme... After his Sky News exposure, he's well versed on how to deal with life in the limelight...]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-01-05.mp4" length="25228368" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2009-01-05.mp4</guid>
            <pubDate>Mon, 05 Jan 2009 00:00:01 GMT</pubDate>
            <itunes:duration>00:00:00</itunes:duration>
            <itunes:keywords>tom mursell, radio 4, you and yours</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom's ExCel Exhibition Part 1</title>
            <itunes:subtitle>Tom and Spencer prepare for their Notgoingtouni stand at the Skills London fair.</itunes:subtitle>
            <itunes:summary><![CDATA[Tom and Spencer prepare for their Notgoingtouni stand at the Skills London fair.]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-12-22.mp4" length="21628738" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-12-22.mp4</guid>
            <pubDate>Mon, 22 Dec 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:37</itunes:duration>
            <itunes:keywords>Tom Mursell,Excel, part, 1, exhibition, Skills, London</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>The power of politics</title>
            <itunes:subtitle>Since the news that Tom's website could be under threat from a Government department, he's building alliances with some opposition MPs to help fight his corner...

</itunes:subtitle>
            <itunes:summary><![CDATA[Since the news that Tom's website could be under threat from a Government department, he's building alliances with some opposition MPs to help fight his corner...

]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-12-15.mp4" length="24778322" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-12-15.mp4</guid>
            <pubDate>Mon, 15 Dec 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:59</itunes:duration>
            <itunes:keywords>tom mursell, liberal democrat, meeting, notgoingtouni, subject_business, subject_video</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>A major blow</title>
            <itunes:subtitle>Tom is majorly disheartened. While his business has been going from strength to strength recently, he's now worried it's all been for nothing. A new Government development could potentially undermine all of his hard work and mean the end for NotGoingToUni... </itunes:subtitle>
            <itunes:summary><![CDATA[Tom is majorly disheartened. While his business has been going from strength to strength recently, he's now worried it's all been for nothing. A new Government development could potentially undermine all of his hard work and mean the end for NotGoingToUni... ]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-12-11.mp4" length="13398652" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-12-11.mp4</guid>
            <pubDate>Thu, 11 Dec 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:01:32</itunes:duration>
            <itunes:keywords>Tom Mursell, rival website, government, subject_business</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Launch Day</title>
            <itunes:subtitle>It's been one result after another for Tom lately. Still riding high after his triumphant award win, he's moved his business back online and launched the redesigned site. He's also managing to bag some impressive press in the process... </itunes:subtitle>
            <itunes:summary><![CDATA[It's been one result after another for Tom lately. Still riding high after his triumphant award win, he's moved his business back online and launched the redesigned site. He's also managing to bag some impressive press in the process... ]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-11-25.mp4" length="21169537" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-11-25.mp4</guid>
            <pubDate>Tue, 25 Nov 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:34</itunes:duration>
            <itunes:keywords>Tom Mursell, not going to uni launch, observer review</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Building business contacts online</title>
            <itunes:subtitle>Tom is making the most of Year Dot. Another potential business partner has contacted him through the site and he's off to London to meet him and see what he's got to offer NotGoingToUni... </itunes:subtitle>
            <itunes:summary><![CDATA[Tom is making the most of Year Dot. Another potential business partner has contacted him through the site and he's off to London to meet him and see what he's got to offer NotGoingToUni... ]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-11-17.mp4" length="37410750" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-11-17.mp4</guid>
            <pubDate>Mon, 17 Nov 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:04:31</itunes:duration>
            <itunes:keywords>Tom Mursell, rudi, business meeting, subject_business</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom's Headquarters</title>
            <itunes:subtitle>Tom's still working on a redesign and relaunch of notgoingtouni.com but he's optimistic about the future. His Mum's warming to the idea and has pretty much forgiven him for not going to university.</itunes:subtitle>
            <itunes:summary><![CDATA[Tom's still working on a redesign and relaunch of notgoingtouni.com but he's optimistic about the future. His Mum's warming to the idea and has pretty much forgiven him for not going to university.]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-11-05.mp4" length="21829569" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-11-05.mp4</guid>
            <pubDate>Wed, 05 Nov 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:41</itunes:duration>
            <itunes:keywords>Tom Mursell, website, mum</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom at the Labour Party Conference</title>
            <itunes:subtitle>Tom sits in on a debate about education at the Labour Party Conference. He asks, is the government right to encourage so many young people to go into higher education when the dropout rate is so high? 
</itunes:subtitle>
            <itunes:summary><![CDATA[Tom sits in on a debate about education at the Labour Party Conference. He asks, is the government right to encourage so many young people to go into higher education when the dropout rate is so high? 
]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-10-06.mp4" length="26573872" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-10-06.mp4</guid>
            <pubDate>Mon, 06 Oct 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:03:15</itunes:duration>
            <itunes:keywords>tom Mursell, labour conference</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom is interviewed for Sky News</title>
            <itunes:subtitle>It's A-level results day and Tom is harnessing student fever by making an appearance on Sky News to talk about Not Going To Uni...</itunes:subtitle>
            <itunes:summary><![CDATA[It's A-level results day and Tom is harnessing student fever by making an appearance on Sky News to talk about Not Going To Uni...]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-08-19.mp4" length="39453852" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-08-19.mp4</guid>
            <pubDate>Tue, 19 Aug 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:04:47</itunes:duration>
            <itunes:keywords>tom mursell, sky news, a-levels, subject_media</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom quits his job</title>
            <itunes:subtitle>Tom gives up his day job after finding someone who wants to invest in his business. Join him as he meets his new partner for the first time...
</itunes:subtitle>
            <itunes:summary><![CDATA[Tom gives up his day job after finding someone who wants to invest in his business. Join him as he meets his new partner for the first time...
]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-08-12.mp4" length="28593011" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-mursell-film-2008-08-12.mp4</guid>
            <pubDate>Tue, 12 Aug 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:03:31</itunes:duration>
            <itunes:keywords>tom mursell, business, meeting,</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom makes a school presentation</title>
            <itunes:subtitle>Tom gives the biggest presentation of his career to a crowd of soon-to-be school leavers. Find out here how he does under pressure...</itunes:subtitle>
            <itunes:summary><![CDATA[Tom gives the biggest presentation of his career to a crowd of soon-to-be school leavers. Find out here how he does under pressure...]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/films/tom/year-dot-tom-murcell-film-2008-07-09.mp4" length="23696171" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/films/tom/year-dot-tom-murcell-film-2008-07-09.mp4</guid>
            <pubDate>Wed, 09 Jul 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:53</itunes:duration>
            <itunes:keywords>Tom Mursell, presentation</itunes:keywords>
        </item>
        
        <item>
            <itunes:author>Channel 4 Education</itunes:author>
            <title>Tom's profile film</title>
            <itunes:subtitle>Tom is passionate about creating a business that will help young people who don't want to go to university:  not just a website, but a support network and online community. We meet him as he attempts to turn this dream into a reality.</itunes:subtitle>
            <itunes:summary><![CDATA[Tom is passionate about creating a business that will help young people who don't want to go to university:  not just a website, but a support network and online community. We meet him as he attempts to turn this dream into a reality.]]></itunes:summary>
            <enclosure url="http://media.yeardot.co.uk/video/year-dot-tom-mursell-profile-short-2008-06-30.mp4" length="18875816" type="video/mp4" />
            <guid>http://media.yeardot.co.uk/video/year-dot-tom-mursell-profile-short-2008-06-30.mp4</guid>
            <pubDate>Mon, 30 Jun 2008 00:00:01 GMT</pubDate>
            <itunes:duration>00:02:17</itunes:duration>
            <itunes:keywords>Year Dot, Channel 4 Education</itunes:keywords>
        </item>
        
          
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